AIA Interactive Campaign Microsite
Webase Group developed an interactive campaign microsite for AIA Vietnam, built around the spirit of “Mạnh Mẽ Việt Nam.” The website was designed as a digital engagement platform where users could explore inspirational stories, watch campaign videos, join an online event, update photo frames, and participate in activities tied to an Energy Points system.
The platform combines brand storytelling with gamified user interaction through account registration, points collection, story voting, reward tracking, and campaign participation rules. This project highlights Webase Group’s capability in building campaign-focused websites that connect brand message, community engagement, and interactive user experience in one digital platform.
Project Info
- Client: AIA Vietnam.
- Type: Interactive Campaign Microsite / Brand Engagement Website.
- Project Link