Webase Group developed an interactive campaign website for LU Vietnam to support the “Tạo Quà Ý Nghĩa, Tặng Riêng Cho Mẹ” program. The website allowed users to create a personalized LU gift box for Mother’s Day through an online ordering journey, helping the brand deliver a more emotional and engaging digital experience.

The platform was designed to guide users through each step of customization, from submitting order information and uploading a photo to applying visual effects, choosing stickers, and completing payment. This project highlights Webase Group’s capability in building campaign-driven websites that combine brand storytelling, user interaction, and conversion-focused experience.

Project Info

• Client: LU Vietnam / Mondelēz Vietnam
• Year: 2022
• Type: Campaign Website / Interactive Landing Page
• Key Features: Personalized gift box creation, photo upload, image editing, sticker customization, online order flow, payment instruction, campaign registration form
• Project Link: https://portfolio.webasegroup.com/mdlz-lu-mother-day